There is no doubt in anyone’s mind that the recent steps taken to protect the general public from the Coronavirus have impacted the collective economy. This sentiment draws an even clearer picture when considering small business owners that must close shop for a few weeks during the quarantining and social distancing phase. I’m sure I could delve into the financial impacts, generating statistics from a wealth of online resources, but I think it wouldn’t provide anything additional to what we already know. Small businesses, those in the beer & cider industry, are hurting now. As lovers of these alcoholic beverages, how can you continue to support our cider industry during their time of need?
If you are in a state that a cidery can deliver to, make sure to buy from their online portal. Several cideries ship to over 30 states, so chances are you can get something from someone!
Get your cider while you can and support local businesses by purchasing from your local liquor store. While these may get closed soon, now is the time to stock up to ride the wave out.
Have you been eyeing that t-shirt on the local watering holes website? It’s time to pull the trigger and get that shirt delivery to your home base. If you don’t know what to get from their online short, buy a gift card! This hedges your bets on your local producer and helps them in the short term while getting you some cider to drink at a later date. A classic win/win scenario and a future gift you will appreciate.
As states like Illinois close down bars and restaurants the best place to drink is at home. Go to your local ciders website/social pages and see if they offer curbside pickup or order pick up in their taprooms. This will keep the cidery afloat during the reduced taproom traffic days or weeks.
By keeping these cideries going you will not only be helping the local economy but keeping food on the employee’s tables while reducing the loss of employees. As you can see, these types of pandemics have a ripple effect through our economy and by following some of the steps above we can all come out of this doing well.